In Cologne, Germany, the American automaker Ford has decided to unveil what will be its next big move in various countries, possibly including India: four variants of the Ford Fiesta. The Fiesta is a best-seller in the UK, but its sedan version has had a rather dull run in India. Most prospective customers have preferred the EcoSport over the Fiesta, and that’s just the in-house competition. In the open and rather competitive market for mid-sized sedans in India, the Ford Fiesta has long been struggling against strong competition from the likes of the Honda City, Maruti Ciaz and Hyundai Verna. With the Ford EcoSport update unveiled and set to come to Indian shores in 2017, Ford seems set on updating the Fiesta as well, and possibly having another go in the country. Its four new Fiesta variants unveiled at the special “Go Further” event are definitely worth a look too, and it would be interesting to see if Ford decides to roll them out in India too.
For now, the four new Ford Fiestas are all hatchbacks. In India, the Ford Fiesta has historically been sold as a sedan, so it remains to be seen what Ford has in plan for the models. The four variants are very distinct from each other. There is the Fiesta Titanium, which is the most vanilla of the models. There is also the more performance-oriented Ford Fiesta ST-Line, the Fiesta Active crossover and premium-positioned Fiesta Vignale. The exterior styling has been freshened up significantly, with the new models looking like sleeker and more aerodynamic than the current Ford Figo available in India. Inside the new generation of Fiestas is a refurbished interior design, with Ford’s own Sync 3 infotainment and communication system and a floating HD touch-screen setup. Ford has said that a premium B&O Play sound system will also be on offer, making the Fiesta the first Ford model to feature the system. Also Read: Ford EcoSport 2017 Facelift Officially Showcased
In keeping with the trend for more personalisation, the new Fiesta will be offered with more options. In terms of power, the hatchbacks will be offered with a proven 1.0‑litre, three-cylinder EcoBoost engine, the first to get cylinder deactivation technology. With this technology, a cylinder can be disengaged or engaged in just 14 milliseconds.
Ford has showcased the performance-focused ST-Line in red, with sports suspension and unique skirts and spoilers. The five-door, brown coloured Titanium is likely what would be on offer as standard. The Fiesta Active crossover, presented in a lighter shade of brown, comes with roof-rails, skid plates and an elevated ride height. The white, upper-end VIgnale comes with a luxury interior and Ford has said that it will come with improved sales and service experiences. The Ford Fiesta is set to be offered in three-door and five-door options, and is a lot more spacious than the outgoing generation.
Finally, Ford will be updating the technology inside the Fiesta too. Apart from the HD touch-screen, the Ford Fiesta will get a sensors-driven collision mitigation system with a pedestrian/vehicle detection range of 130 metres, which is 20 times more than the older system. There is also lane-keeping assistance, blind spot monitoring and warning, active parking, cross-traffic warning during reversing and adaptive cruise control. Whether Ford will bring to India all these goodies, or even the Fiesta itself, remains to be seen.