New Delhi, Aug 7: The Tata Group has retained its top position as the most valued brand of the country at $21 billion, according to an annual study by Brand Finance India. State-owned Life Insurance Corporation occupies the second position with a total value of $4.1 billion. It was followed by public sector bank State Bank of India at $4 billion, Bharti Airtel at $3.8 billion and Reliance at $3.5 billion.
The Tata Group saw its brand value got augmented by 16 percent or $3 billion, driven by international acquisitions and flagship brand Tata Consultancy Services, says the study.
“Despite the fact that some divisions within the group have been under performing, the brand should benefit from its plans to invest $35 billion over the next three years and should go some way towards meeting the goal of the Tata chairman Cyrus Mistry to be amongst the top 25 most admired brands globally,” the study said.
This year, Brand Finance extended the study from 50 to 100 top Indian brands.