The Body Shop India held a #Contest on twitter with the hashtag #CantGetEnoughOf as an innovative way to conduct social media marketing. The contest involves participants to post to @TheBodyShopIND which Body Shop product do they love the most with the hashtag #CantGetEnoughOf.
The tweet, that was posted at 11 a.m. today and winners are promised vouchers from Body Shop. @BodyShopIND, that has 6200 up followers has seen such a great response that its hashtag has become a trending topic for the country. Seems like this gimmick by The Body Shop India has worked very well in their favour as ladies all around India have retweeted and tweeted their fav products with pictures and hashtags. Some of them are :