When it comes to letting people know you’re releasing a film which is supposed to be big, fatter wallets always help, yes. The fatter wallets bring along skinnier stars, richer avatars, billboards, and much more, sure. But little do they know that after all, content is the reigning king. Though the past years failed to iterate that fact well, 2017 has come with a stricter agenda. Be it Shah Rukh Khan or Salman Khan, no content, no party. But rewarded were those who tried something else, who tried to make a point.

Saw the Padmavati trailer? Magnanimous, right? You must not have missed the Rohit Shetty’s Golmaal Again trailer as well. Fun. Don’t even get me started at the cast of 2.0, which seems enough to drag you into theatres. It’s not every day that the likes of Rajinikanth and Akshay Kumar come to make a superhero, sci-fi film, swish swash film together now, do they? And Salman Khan fans have an end of the year treat in store in Tiger Zinda Hai. Oh but what if the swish swash is all there is? In the coming weeks, when it comes to watching the heavily promoted Golmaal Again or the rather modest Secret Superstar, which way would you go?

While I wish for all these films to perform well and make big bucks, it is their reach and financial might that overshadow those smaller than them. And since few of us now give a damn about films low on content (evidently), even the biggest films stand like a house of cards waiting to fall. And while you look forward to Padmavati’s release, I am looking forward to these ones which seem like gems waiting to be discovered.

Ribbon – Sumeet Vyas, Kalki Koechlin

When you ask for a romantic story in the modern world, Bollywood hands you Befikre (2016). But what the trial and errors that really come with it, are portrayed by few. And judging by the trailer of Ribbon, Sumeet Vyas (Permanent Roommates fame) and Kalki Koechlin’s film is really trying to say something.

Qarib Qarib Singlle – Irrfan Khan, Parvathy

Remember Irrfan Khan’s character in Life In A Metro? His role here seems like an extension of that and the excitement is hard to contain! The film looks beautiful, with its colourful cinematography which is seeming better than any of the big films mentioned above.

Shaadi Mein Zaroor Aana – Rajkummar Rao, Kriti Kharbanda

Yes, it’s the Newton actor’s film. Supposing he’s proved his worth in the quality performances he’s given so far, this film speaks about the unaddressed perils of an arranged marriage. The trailer begins so sweet you’ll go red all over, and then it changes. The trailer itself is so brilliantly put together that you won’t be able to wait to know  the answer to – “But why!?”

The House Next Door – Siddharth, Andrea Jeremiah, Atul Kulkarni

Let’s forget for a while that films like Creature 3D (2014) and Alone (2015) were made. Indian films haven’t seen considerably good horror films in long, and we hope Siddharth’s Tollywood trilingual film will change things. Though the film looks to have borrowed from a number of Hollywood films, we are glad they are at least aspiring to do better. And the trailer is scream-out-your-lungs good. So much so, that one of the reasons it doesn’t make enough money at the ticket window, could be that nobody dares to watch it on the big screen.

Ittefaq -Siddharth Malhotra, Sonakshi Sinha, Akshaye Khanna

This happens to be a remake of the 1969 cult classic with Rajesh Khanna and Nanda playing the part. Drama is fine, but brilliant suspense thrillers are also always come. And the narrower the plot, the more intriguing the affair. Let’s hope this one lives up to its predecessor.