After Maha Kumbh Mela, Gautam Adani offers biggest seva at…, 4 million free meals, drinks, T-shirts, jackets, raincoats, umbrellas and…

While the numbers in Puri Rath Yatra may be smaller than Mahakumbh in Prayagraj, seva will be bigger for the community.

After its largely volunteer-driven effort to feed the masses during the Maha Kumbh Mela in Prayagraj earlier this year, the Adani Group has now turned its attention to another of India’s most sacred festivals, the Rath Yatra in Puri, Odisha.

Held annually at the Lord Jagannath Temple in Puri, the nine-day chariot procession attracts millions of devotees from across India and abroad.

In keeping with chairman Gautam Adani’s belief that ‘Seva Hi Sadhana Hai’ (Service is Worship), the Adani Group is undertaking a comprehensive seva effort to support both pilgrims and frontline officials during the Rath Yatra from June 26 to July 8, said PTI report citing sources.

Gautam Adani Seva At Puri Rath Yatra

This year’s support includes nearly 4 million meals and drinks distributed free of cost; designated food counters providing free, nutritious meals to pilgrims and officials; beverage counters across the city offering cool drinks to beat the Odisha heat; support for lifeguards from the Puri Beach Lifeguard Mahasangha; volunteers for beach clean-up, especially plastic waste; free T-shirts for official volunteers; fluorescent safety vests for municipal workers; and also a variety of jackets, raincoats, caps and umbrellas for officials and devotees.

This is through collaboration between the Adani Group, the Puri district administration, ISKCON and local volunteer organisations.

The group, which has been working in Odisha through the Adani Foundation across sectors, such as rural healthcare, school infrastructure and livelihoods, sees this seva as part of a larger spiritual continuity in India’s public life, reported PTI.

Adani Group Seva At Maha Kumbh Mela

For the Adani Group, corporate social responsibility has always extended beyond infrastructure, education and healthcare. Increasingly, it includes direct and active participation in India’s spiritual and cultural life – not as a sponsor, but as sevak.

Earlier this year, during the 45-day Maha Kumbh Mela, the Adani Group had supported food distribution and pilgrim welfare services on a massive scale in collaboration with ISKCON and Gita Press. On January 21, chairman Gautam Adani personally took part in seva at the Kumbh, underscoring the Group’s message that social service is not a sideline activity but a central value.

Through its Rath Yatra involvement, the Adani Group is not just offering services – it is reinforcing a view of development that is grounded in Indian culture, community and compassion.

PTI report claimed that much of the planning is done with on-ground partners months in advance, the volunteers are from within the group or local communities, and the execution is often led by Adani coordinators, who have long-standing relationships in the region.