Big challenge for Zomato, Swiggy, Blinkit and Zepto as Ratan Tata’s Bigbasket aims to launch…

Taking on Swiggy's Snacc, Blinkit's Bistro and Zepto Cafe, Ratan Tata's Bigbasket aims to increase its dark store count by the end of 2025.

Big challenge for Zomato, Swiggy, Blinkit and Zepto: In a massive development for India’s quick-commerce market, Ratan Tata’s BigBasket is planning to launch 10-minute minute food delivery services nationwide by the end of fiscal 2026. Taking on established players such as Zomato, Swiggy’s Snacc, Blinkit’s Bistro and Zepto Cafe, Ratan Tata’s Bigbasket aims to increase its dark store count from about 700 currently to 1,000-1,200 by the end of 2025.

The management of Noel Tata’s Tata Group BigBasket told Reuters that BigBasket is targeting customers of the existing food delivery firms such as Zomato and Swiggy while also unlocking a new pool of customers.

Readers should note that Zomato, Swiggy’s Snacc, Blinkit’s Bistro and Zepto Cafe have already started 10-minute food delivery and Ratan Tata’s Bigbasket will be big challenge for them.

India’s quick commerce market to $57 billion by 2030

In a significant Riding on a surge in online orders in smaller cities and towns, India is likely to see its quick commerce (QC) total addressable market (TAM) reach $57 billion by 2030, according to a new report. Morgan Stanley has updated its forecast from earlier $42 billion, as quick commerce adoption rises across the country. The global brokerage has also raised its gross order value (GOV) estimates for the quick commerce segment in India by 9-11 per cent for FY26–28.

Quick commerce business

In the recent years, quick commerce operators, including Blinkit, Instamart, Zepto and Flipkart Minutes have continued to expand and have achieved massive progress.

Growth of E-commerce and quick commerce in India

As per a report by IANS news agency, E-commerce and quick commerce have grown 2–3 times faster in value than traditional and modern trade channels, diminishing the need for an extensive traditional trade network to enter the market. Digital payments are also gaining popularity, with 45 per cent of Internet users adopting them for transactions, said a Bain & Company report in April.

(With inputs from agencies)