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New Delhi: Airline major Air India on Saturday shared the first look of its plane since it rebranded itself and introduced a new logo and livery after being acquired by the Tata Group. The airline had rebranded itself earlier this year with a new red-aubergine-gold look and a new logo ‘The Vista’.
Taking to X, formerly known as Twitter, Air India posted pictures of its A350 plane parked in a paint shop in Toulouse, France. The plane will arrive in India this winter. The tail design of the new aircraft features hues of gold, red and purple, along with a red and gold underbelly with the name in bold.
Here’s the first look of the majestic A350 in our new livery at the paint shop in Toulouse. Our A350s start coming home this winter… @Airbus #FlyAI #AirIndia #NewFleet #Airbus350 pic.twitter.com/nGe3hIExsx
— Air India (@airindia) October 6, 2023
Air India had earlier said its new logo, The Vista, was inspired by the peak of the gold window frame. The airline seeks to completely transform itself with a touch of legacy, top officials had said. The new livery and design features a palette of deep red, aubergine, and gold highlights, as well as a chakra-inspired pattern.
Tata Sons acquired Air India in January 2022, through its fully-owned subsidiary, Talace Private Limited. Subsequently, it was announced that Air India and Vistara, another subsidiary of Tata Sons, would be merged to create a more unified entity. This merger is projected to be completed by March 2024.
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