A Ramadan-themed commercial by Kuwaiti mobile phone operator Zain has gone viral with appearances from look-alikes of a number of world leaders such as Donald Trump, Vladimir Putin, Kim Jong-un, Angela Merkel, Justin Trudeau, and UN Secretary General Antonio Guterres. The three-and-a-half minutes long video “Mr. President” also features a young Arab child singing and appealing to major heads of state to end the conflicts in the Middle East and to help Muslim refugees. The lyrics touch upon violent bombing campaigns across the region, the refugee crisis and the controversial US decision to recognise Jerusalem as the capital of Israel and move its embassy there, despite conflicting Palestinian claims to the holy city.
In the first scene, the young boy wishes Mr Trump “Ramadan Kareem” and invites him for Iftar at his house, “if he can find it in the debris”. He tells the US leader that he is invited for Iftar in Jerusalem, “the capital of Palestine,” an apparent reference to the president’s recent decision to relocate the US embassy from Tel Aviv to Jerusalem. The boy then takes Russian President Vladimir Putin with him and tells him about his family’s loss in war.
The advertisement next features likenesses of German Chancellor Angela Merkel and Canadian Prime Minister Justin Trudeau attempting to save migrants who have washed ashore.
Watch the commercial here:
In a week, the video has garnered near five million views. This is not the first time Zain mobiles has politically or religiously released an ad campaign. Last year, during Ramadan, an anti-terrorism ad urging Muslims to “confront your enemy, with peace not war” gathered almost 15 million views