F1 team Sauber will get Taste of India 'Amul' Also Read - India to be Under Lockdown For 21 Days, Confirmed COVID-19 Cases Spike to 536

Marketing buzz around F1 is growing exponentially with many corporate heavyweights like Airtel, Redbull, Vodafone, Shell, Castrol, Helix etc associating and sponsoring the gala event. The latest one to join this ever growing Formula1 circus is Amul and will sponsor the F1 team, Sauber. Amul is the first food brand to associate with F1 this season and it will be interesting to see if team drivers (Sergio Perez and Kamui Kobayashi) will be seen sipping buttermilk in the paddock. Also Read - Coronavirus: After Seven Races Postponed, Formula 1 Braces For A Curtailed Calendar

The company’s branding will be present on the rear wing of the white Sauber cars, and also on the driver helmets. Sauber is the closest competitor of the only Indian F1 team, Force India and will be keenly watched by Indian fans. However, Amul will get more cheers if the team finishes behind FI, no worries though, as any publicity is good publicity. Also Read - COVID-19 LIVE: Next 3-4 Weeks Are Crucial, PM Modi Tells State CMs | Top Developments

F1 team Sauber will get Taste of India 'Amul'