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According to recent reports Goenka said that the primary focus of the company would be the Utility Vehicle (UV) and SUV segments and not passenger cars. To a query, he said that its only passenger car Verito, which has the diesel version only, would be manufactured as an electric vehicle for the commercial segment. Also Read - Budget proposals positive for tractor, two-wheeler segments: Experts
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An electric version of its LCV Maxximo would also come to the market, he said. Talking about long-term strategy of the company, Goenka said that so far all its products were only diesel versions. “In future launches, there will be an equal content of both diesel and petrol in passenger vehicles”.
He also mentioned that the company had developed four versions of petrol engines in the 1.2 litre, 1.6 litre and 2.2 litre capacities sharing the Ssangyong platform, the Korean company which Mahindra & Mahindra had acquired. Also all future launches in the full-sized SUV category would be in the diesel segment.
Talking about tractor sales, Goenka said that sales were down by six months in the last eight months.
Ssangyong was contributing around 35 per cent of M&M's overall sales. The company was now selling Ssangyong's Rexton SUV in the Indian market.