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Top official at Mercedes Benz India has announced the entry of the compact car range in the Indian market by end of 2012. Considering the updates waited on the A class and B class soon, we can expect the 2012 model to land here in India by the end of next year. As stated by Peter Honegg, Mercedes Benz India MD and CEO, the cars would be launched worldwide with the left hand drive version later this year and India can expect the right hand drive version by the end of next year. Also Read - Audi, Mc Donalds, Coca-Cola And Other Brands Create New ‘Social Distancing’ Logos Amid Coronavirus Crises
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The cars will be brought down through the CKD route. The year and a half long wait in the introduction of the new cars to India is due to the manufacturing constraints as the Mercedes Benz facilities in India are not meant for assembling the compact car range. With the launch of the A class and B class, the German automaker would have brought down the complete range of its vehicles to India. Right from the smallest car –A class to the most expensive sports car – SLS AMG.
The current Mercedes Benz plant at Chakan has a capacity of 20,000 units and the company plans on extending the total capacity to 40,000 units per annum in the coming years. The company is also setting up a paint shop where they are investing around Rs 400 crores.
Also in speculation is the news of Audi and BMW planning on bringing in their small cars to India as a premium offering. With this confirmation of the launch of the compact car range from Mercedes Benz, they already seem to be a step ahead of the other two German giants in the race to launch their small cars.