Renault India has today announced that it’s entry level hatchback, Kwid has now achieved the milestone of selling 1.75 lakh units in India. One of the largest selling cars from the French automaker in our country, the Renault KWID comes at a starting price of INR 2.62 Lakh (ex-Delhi). With the implementation of the new GST scheme, the prices of this car have been reduced by INR 5,200 29,500, depending upon the variant brought. Related Story: New Renault Kaptur (Captur) interior details revealed in new spy shots; to get touchscreen infotainment system & digital instrument cluster
Renault India has been working quite extensively on the product lifecycle of the KWID hatchback in India. First the 0.8-litre variant of the vehicle was launched, which was later followed by the debut of the more powerful 1.0-litre SCe version. The entry level hatchback has set new benchmarks in length, power to weight ratio, boot space, ground clearance and technology. Banking on this very sentiment, Renault soon introduced the 1.0-litre variants with an AMT gearbox. Also Read: Renault Duster 2018 rendered ahead of global debut in September 2017; India launch next year
Together with the convenience that the KWID AMT offers, it comes with a revolutionary first in segment SHIFT CONTROL AMT DIAL (R-N-D) instead of a conventional gearstick. This was followed by the KWID CLIMBER launched with the 1.0L SCe powertrain in both manual and AMT options. KWID CLIMBER has been developed keeping in mind specific customer needs and caters to diverse audiences, becoming the perfect offering for young achievers who are moving up places steadfastly.
With the KWID range comprising of the 0.8L, 1.0L MT, 1.0L AMT and CLIMBER, Renault has made its intent clear of keeping pace with global innovations and at the same time launching products to suit the local needs with a strong product lifecycle plan. Also Read: Renault KWID Comprehensive Review: The City Runabout
Speaking on the impressive sales milestone, Sumit Sawhney, Country CEO and Managing Director, Renault India Operations, shared, Renault KWID has proved its mettle in the fiercely competitive mini hatchback segment in India. Since its launch, we have introduced product enhancements and innovations at regular intervals in keeping with evolving customer behaviour and preferences including the CLIMBER and AMT versions. Indian customers favour products that are contemporary, offering the best value proposition. We are grateful to our customers for the trust bestowed in the Renault brand and will continue to make the KWID more accessible to customers across the country through our growing dealership network
Renault has grown its presence exponentially in India, becoming one of the youngest and fastest growing automotive brands and the number one European brand. Over the last few years, Renault has focused on establishing a strong base in India. Together with a strong product offensive strategy led by KWID, Renault has been continuously undertaking strategic measures across all key business dimensions, ranging from product, network expansion, pioneering customer oriented activities and several innovative marketing initiatives to ensure unmatched customer satisfaction.