Tata Motors collaborates with Microsoft India for enhanced in-car connectivity

Tata Motors have joined hands with Microsoft India strategic agreement to redefine connected and personalized driving experiences for Indian customers. Tata Motors will leverage Microsoft’s connected vehicle technologies that bring together artificial intelligence (AI), advanced machine learning, and the Internet of Things (IoT) capabilities on the global hyper-scale Azure cloud, to traverse the digital and physical worlds and create a highly personalized, smart and safer driving experience across the digital life of a vehicle owner. 

The first vehicle showcasing the vision for these enhanced driving experiences will be unveiled at the 87th Geneva International Motor Show on 7th March 2017. This will be via Tata Motors’ unique user interface application and services suite utilizing Microsoft enabled functionality like advanced navigation, predictive maintenance, telematics and remote monitoring features.

In the future, Tata Motors vehicles will offer drivers and passengers a highly digital driving experience. Microsoft Azure cloud computing technologies will allow advanced navigation, predictive maintenance and vehicle centric services, remote monitoring of car features, external mobile experiences and over-the-air updates. These will be powered by Microsoft Azure cloud and services such as advanced analytics, machine learning, IoT and artificial intelligence. Among the driving scenarios being explored for the future are the following:

1. Based on their profile and location data, vehicle owners can receive proactive point-of-interest, shopping and route assist recommendations enabling them to achieve more on the go.

2. Pre-emptive service alerts based on vehicle health data will enable owners to avoid costly down time en-route on planned road trips.

3. Using industry-leading firmware over the air (FOTA) and software over the air (SOTA) updates protocols, key vehicle settings can be updated remotely, over the cloud. These will help cloud based diagnostics and the ability to use insights from vehicle data to prevent warranty and recall issues, and offer new services that improve user experience.

4. By capturing, analyzing and acting on live road conditions, vehicle owners will be able to increase safety, optimize vehicle performance by avoiding roadblocks and rough terrain. By unifying navigation, data elements like maps, weather, traffic, and parking the solution can deliver optimized routing and location based services to vehicle owners.