Top Luxury Carmaker in India: Audi India retains top luxury carmaker title for FY 2014-15

German luxury car manufacturer, Audi adds yet another chapter to its success story in India, by retaining the top position in the luxury car segment for the second consecutive financial year in a row. The brand with the four rings crossed this milestone by registering a sale of 11292 units in the period April 2014 – March 2015 with a growth of 11.51 per cent compared to 10,126 units sold in April 2013 – March 2014 in previous fiscal.

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Commenting on these latest developments Mr. Joe King, Head, Audi India, “We are very happy to retain the leadership position in the luxury car market for two consecutive years despite having only one major launch (Audi A3) in the last fiscal year. This clearly demonstrates the strength of the brand. We  are  now  looking forward to an exciting 2015 with  10  new  models  including  the  Audi  TT  and new Audi Q3 coming up.”

After closing 2014 with market leadership and record sales, Audi began the year with the introduction of the most powerful Audi model, the Limited Edition Audi R8 LMX. The company has already opened new showrooms in Guwahati, Ranchi and Bengaluru along with a second service facility in Kolkata this year.

However, according to the January-March quarter sales report, Mercedes-Benz overtook Audi by selling 3,566 units, an amazing growth of 40 per cent from the same period last fiscal. At the same time previous high runner Audi sold 3,139 units during the period at a growth of mere 15 per cent.