New Delhi: The Bhartiya Janata Party (BJP) released its theme for the upcoming Lok Sabha elections 2019- ‘Phir ek baar Modi sarkar’ on Sunday. Launching the theme song, Union finance minister Arun Jaitley insinuated that this election will see a contest by PM Narendra Modi against the rest. Also Read - Ahead of Assam Assembly Polls, BJP's Ally BPF Joins Hands With Congress-Led Coalition
The Congress also on Sunday launched its campaign slogan for Lok Sabha polls, ‘Ab Hoga Nyay’, asserting that there was an atmosphere of ‘anyay’ or injustice prevailing in the country.
Announcing that the Congress campaign will be centred around ‘Nyay’, senior Congress leader Anand Sharma said the word not only alludes to the party’s proposed minimum income guarantee scheme but encompasses justice to all sections of the society.
The theme song has been penned by Javed Akhtar and the campaign video has been filmed by Nikkhil Advani, he said. Percept Edge is the main agency behind the campaign, Sharma said. Big container trucks fitted with screens will take Congress’s message to various parts of the country, he said.
The Lok Sabha Elections 2019 will begin on April 11 and will be held in seven phases. The model code of conduct came into immediate effect from March 10 itself and the counting of votes will take place on May 23, 2019.
The first phase of polling will be held on April 11, the second phase on April 18, third phase on April 23, fourth phase on April 29, fifth phase on May 6, sixth phase on May 12 and seventh phase on May 19.