Berlin, March 29 (IANS) Highlighting the key initiatives taken by the Indian government for creating a pro-business environment in the country, a top official at the Embassy of India in Berlin urged the German Mittelstand (SMEs) companies to invest and partner India in the IT and electronics sectors.Also Read - Mumbai Rains: Death Toll Rises to 31 in Landslide, House-collapse Incidents; NDRF Ends Search & Rescue Ops

On the sidelines of CeBIT 2017 global event for digital business, Abhishek Singh, Deputy Chief of Mission, urged the German SMEs to “take full advantage of the local Fast Track Investment Promotion and Business Support Programme — Make in India Mittelstand (MIIM)” which the Embassy of India is running since September 2015. Also Read - Coronavirus in India News And Updates: Take Action Against Those Engaging in Black Marketing of Oxygen and Medicines, HC tells Delhi Govt

The programme is being run to provide hand-holding investment promotion services to the German Mittelstand (SMEs) who intend to enter and invest in India. Also Read - Rhea Chakraborty Expresses Gratitude Towards 'Covid Warriors', Says 'Let's Go Mumbai'

CeBIT, world’s leading Trade fair for IT and Electronic Industry, this year focused on the “Opportunities in Electronics System Design and Manufacturing (ESDM) and India’s Digitalisation Mission” in which large number of exhibitors from Germany and India participated.

Singh said India needed high-tech partners like German companies particularly in core focus technology areas like electronics manufacturing, telecommunication, medical electronics, smart devices sector, etc.

Indian envoy to Germany Gurjit Singh also addressed the gathering at the event. He said the German government lauded the ‘Make in India Mittelstand (MIIM)’ initiative.

“In one year, we have more than doubled the companies intending to invest in India and also their investment commitment of euro 643 million,” he tweeted.

This year, CeBIT was held from March 20-24 at Messegelande in Munich.

This is published unedited from the IANS feed.