Hero MotoCorp Unveils New Two-Wheelers at EICMA 2024, Sets Sights on European Expansion

Hero MotoCorp unveils new motorcycles and electric scooter at EICMA 2024, announcing expansion into Europe and UK by 2025, with a focus on innovation and sustainability.

Written by: Ankit Dubey Edited by: Ankit Dubey
Published: November 6, 2024, 11:52 AM IST

New Delhi: Hero MotoCorp has unveiled an impressive lineup of new motorcycles and an electric scooter at EICMA 2024, showcasing its commitment to innovation and sustainability. The company also announced plans to expand into European and UK markets by mid-2025, aligning with its vision to “Be the Future of Mobility.”

Dr. Pawan Munjal, Executive Chairman of Hero MotoCorp, stated, “We are driven by our commitment to pioneering technologies that shape a future of mobility designed to benefit generations to come.” With its philosophy of “Innovating and Making in India for the World,” Hero MotoCorp aims to bring cutting-edge, sustainable products to a global audience.

Product Showcase

Hero MotoCorp’s new lineup reflects a mix of high-performance and sustainable solutions, including three motorcycles – the Xpulse 210, Xtreme 250R, and Karizma XMR 250 – each designed to cater to diverse riding styles. Additionally, the new VIDA Z electric scooter brings advanced technology and eco-friendly features to urban riders, providing a smooth, sustainable commuting experience.

The VIDA Z is crafted for international markets and boasts a modular battery with multiple charging options, a powerful PMSM drive train, and connected safety features via the MY VIDA app. Designed to resonate globally, the scooter aims to deliver convenience and joy to customers from Barcelona to Bogota.

The Xpulse 210, developed with insights from Hero’s MotoSports team, is an adventure-ready motorcycle equipped with a 210cc engine and rally-inspired features like switchable ABS and high ground clearance, catering to off-road enthusiasts.

For street riders, the Xtreme 250R is built for agility and performance, featuring a robust 250cc engine, lightweight trellis frame, and tech add-ons like switchable ABS modes and a Class-D LED headlight.

The Karizma XMR 250, a high-performance sports bike, merges style with functionality through a fully-faired design, height-adjustable handlebars, and a sleek trellis frame, making it ideal for both spirited road rides and track use.

Global Expansion

Hero MotoCorp is gearing up to enter European and UK markets with the VIDA Z, followed by a range of high-capacity motorcycles. With its European Tech Centre in Germany and partnerships with distributors in Italy, Spain, France, and the UK, Hero is strategically positioned to meet the evolving demands of European consumers.

Hero MotoCorp’s plans highlight its ambition to redefine two-wheeler mobility with sustainable, high-performance products that uphold the brand’s reputation for reliability and innovation on a global scale.

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