Chandigarh, Nov 3: A mobile app is offering tomatoes at Re 1/kg in Chandigarh where it is being sold at Rs 100/kg in the open market. The Jugnoo App, with its “Tomato Loot” offer, is taking orders for home delivery of tomatoes for just Re 1/kg. The offer is valid from November 3 to November 10.
“We are doing so to bring relief to the people as with the skyrocketing price of tomatoes the vegetable vendors would hardly fetch any buyers,” the CEO and founder of the app Samar Singla told IANS.
A couple of years ago, Singla had started a similar offer offering onions much below the market price.
“Food in India is tasteless without onion and tomatoes and price of both the vegetables is expected to remain high as per the predictions. By offering tomatoes at a very low price, Jugnoo is providing benefits to the residents of The City Beautiful,” said Aditi Arora, a senior executive with Jugnoo. The company was ready to leverage this opportunity to build its customer base and create a buzz in the market, Arora added.
“The traders and vendors have blamed weather conditions including unseasonal rains for the sky-high price of tomatoes but past data shows that hike in prices is now an annual feature,” stated Singla
Founded in 2014 by two IIT graduates and headquartered in Chandigarh, Jugnoo is an on-demand hyper-local transport and logistics app that thrives on its expansive network of auto-rickshaws.