Urban Desi Conference and Concert 2016 (UDC), a two-day event by Desi in NYC, will witness the collaboration of 20 prolific musicians on March 24 and 25 in the tri-state area. The event, sponsored by India.com, and supported by Urban Asian, NY Dreams, and Brown Girl Magazine, will feature performers such as Mickey Singh, Raxstar, Gaurav, Amar Sandhu, The PropheC, Kay V Singh, Ashni Dave, DJ Ice, DJ Upside Down, Kaly, and more. The conference and concert will also be powered by Zing and Saavn.
On March 24, an exclusive conference will take place in Garden City, New York followed by the concert with all the artists at B.B. King in Times Square the next day.
Monty Kataria, the founder of event and talent management company Desi in NYC and host of UDC, said that they wanted to showcase all the talent in and around NYC. “With the support of global superstars that we have in our lineup and our precious partners, presenters and friends in the media, we can show that the Urban Desi scene is something that the world should watch out for!” he added.
Aman Syal, co-founder of UrbanAsian, said an event of this scale has been a dream of his for a while now. In fact, it’s the reason he started UrbanAsian.
“I am pleased and honored to bring you this first ever mega-event in North America. It’s what this industry needs and the direction we need to take to bring South Asian entertainment to another level,” he said. “It’s not about making money, it’s about making this industry grow with the talent we have in our culture. With everyone’s support, we can allow our youth to flourish and be accepted across all entertainment verticals.”
Trisha Sakhuja, content manager of India.com, said this once-in-a-lifetime opportunity is too good to miss.
“When else are we going to see our favorite urban desi artists from Raghav to Mickey Singh to Raxstar perform all at once on one stage, that too in Times Square? As a website that caters to Indians living the diaspora, this tw0-day event is the perfect opportunity to showcase the global success we’ve reached as a community. Don’t wait another minute and book your ticket today!”
Atiya Hasan, COO at BrownGirlMagazine, highlights the importance of recognizing the talent surrounding the conference and concert.
“Having a place like UDC to showcase their brilliance is a step in the right direction. Brown Girl Magazine is so honored to c0-host a movement that helps highlight our local desi music artists alongside other well-known names,” she added.
For tickets and more information, visit UrbanDesi.org TODAY!
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