ZEE5 launched a large bouquet of original shows across various languages. The digital platform will add more than 300 hours of original content with web series, musical shows, short films and feature films. One original web series will be launched every month. Yesterday at an event, nine Hindi web series, three Hindi short films, two Marathi web series, two Telugu web series, two Tamil web series, one Malayalam and one Bengali movie were announced. Life Sahi Hai, Lock Down, The Story and Babbar ka Tabbar are a few of the shows announced by Zee5. (ALSO READ: ZEE5 Launches Bouquet of Original Shows in Different Indian languages )
At the launch of ZEE5, Zee Entertainment Enterprises Ltd’s brand new digital entertainment platform, was announced by Amit Goenka, CEO, ZEE International and Z5 Global, on February 14, 2018. A blend of unrivalled content offering and robust technology is the foundation of this all-new digital offering from our end, Mr Goenka had said at the time of the launch. Yesterday during the launch, Amit Goenka said, “The content for ZEE5 originals has been specifically created with deep consumer insights into our audience’s preferences. 75% of the Indian Internet users are millennials and this is the audience that is increasingly watching content online.” Watch the video below:
ZEE5 is a one-stop digital destination for ZEE Entertainment, a global media and entertainment powerhouse. It addresses the entertainment demands of a ‘New India’ that is increasingly digital savvy and globally connected, yet fundamentally rooted in its culture, an official statement had said. ZEE5 offers viewers a completely integrated entertainment offering with both on-demand and Live TV. It comes packed with 1,00,000 hours of ‘on demand’ content, including exclusive originals, Indian and international movies and TV Shows, music, and health and lifestyle videos across languages.
With ‘language’ as the core proposition embodied in the entire content and user experience, ZEE5 truly caters to an India without boundaries. ZEE5 offers content in 12 languages.