Dubai, 2nd December 2018: ZEE5, the digital entertainment platform from Zee Entertainment Enterprises Ltd. recently announced its title sponsorship of the Northern Warriors in the second season of the T10 Cricket League. Northern Warriors is one of the three new teams that made its debut when the World’s newest cricket league, the T10 Cricket League kicked off its second season at the Sharjah Cricket Stadium, UAE on 21 st November 2018.
The Northern Warriors have had a fantastic run in the tournament so far, with five wins from six games. They now face Afridi’s Pakhtoons in the finals.
Co-owned by Mohomed Morani (Managing Director) and Shabaz Elias (Founder Director) the Northern Warriors is led by Darren Sammy from West Indies and coached by Indian all-rounder Robin Singh. The team includes Wahab Riaz from Pakistan, Dwayne Smith from West Indies, Ravi Bopara from England, Chris Green from Australia, Lendl Simmons from West Indies, Imran Haider from UAE, Amitoze Singh from India amongst others.
As title sponsors, ZEE5 has also hosted a Twitter contest for their fans, where a few lucky winners would stand a chance to win free tickets to the T10 League Tournament, official Northern Warriors merchandise and lots more.
Speaking on the sponsorship, Archana Anand, Chief Business Officer, ZEE5 Global said, “We are thrilled to be the title sponsors of the Northern Warriors, which has a lineup of very talented cricketers and which has been performing superbly in the tournament. T10 Cricket is emerging as a hugely loved global format, and with the Northern Warriors being a team of sportsmen from all across the globe, this sponsorship perfectly complements our brand ZEE5 given its global composition. The timing also couldn’t have been better as we’ve just launched ZEE5 in 190+ countries with our campaign ‘Dil Se Desi’, for the South Asian diaspora, and it’s a great connect.”
Mohomed Morani, Managing Director, Northern Warriors, said, “The T10 Cricket format is like a 90-minute entertainment thriller with huge mass appeal, and is seeing even more success in its second season than it did in its first. With the largest width and depth of multi-lingual content across a range of
genres, ZEE5 is all set to take the world by storm, too as the largest digital destination for language content. Therefore, we couldn’t think of a better sponsor to come on board to help further drive the success of the Northern Warriors.”
ZEE5 has recently gone LIVE in over 190 countries, offering audiences the largest width and depth of multi-genre content across English, Tamil, Hindi, Malayalam, Telugu, Kannada, Marathi, Bengali, Oriya, Bhojpuri, Gujarati and Punjabi. ZEE5 comes packed with 1,00,000 hours of On Demand content, including Indian Movies and TV Shows, Cine plays, Music, and Health and Lifestyle videos along with a slew of exclusive Originals, across 12 languages. It also has an extensive Live TV offering with 60+ popular Live TV channels, including ZEE’s best-loved channels.
The ZEE5 App can be downloaded from Google Play Store as well as the iOS App Store and can be accessed by visiting www.ZEE5.com. The app is also available on Samsung Smart TV, Apple TV and Android TV; and will be available soon on Amazon Fire TV.
Link to ZEE5’s brand film ‘Dil Se Desi; https://tinyurl.com/ycp4yog9
Link to film om YouTube: https://youtu.be/U0MjVycPKjo
ZEE5 is the new digital entertainment destination launched by Zee Entertainment Enterprises Limited (ZEEL), a global Media and Entertainment powerhouse. With content across 12 languages like Hindi, English, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri, Gujarati & Punjabi, ZEE5 is home to 1,00,000 hours of On Demand Content and 60+ live TV channels. The platform brings together the best of Originals, Movies and TV Shows, Music, Cineplays, Live TV and Health and Lifestyle content all in one single destination. ZEE5 offers groundbreaking features like 11 navigational languages, content download option, seamless video playback and Voice Search.
ZEE5 Global Twitter: twitter.com/ZEE5Global
Archana Anand Twitter: twitter.com/ArchanaAnand_
Zee Entertainment Enterprises Ltd. (ZEEL) is a worldwide media brand offering entertainment content to diverse audiences. With a presence in over 173 countries and a reach of more than 1.3 billion people around the globe, ZEEL is among the largest global content companies across genres, languages, and platforms.
With its new brand ideology and purpose – “Extraordinary Together”, ZEEL aspires to provide a unified brand experience and to delight consumers across the world by creating extraordinary entertainment and experiences that inspire to transcend the ordinary and become extraordinary.
ZEEL is present across broadcasting, movies, music, digital, live entertainment and theatre businesses, both within India and overseas. ZEEL has more than 260,000 hours of television content and houses the world’s largest Hindi film library with rights to more than 4,800 movie titles across various languages. ZEEL has also produced several movies for theatrical release and is the fastest growing music label in India. It has a presence in the digital space with ZEE5 and has also ventured into live events.
Official Social Media Platforms:
Ms. Rashmi Punshi: Rashmi.Punshi@zee.esselgroup.com: +91 98202 98575
Ms. Louane Simone Rodrigues: Louane.Rodrigues@zee.esselgroup.com: +91 78754 98111