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Twitter’s ‘Verification for Organisations’ Feature To Be Launched Soon | Details Here

Twitter will soon launch the 'Verification for Organisations' feature which was earlier called 'Blue for Business.

Published: January 15, 2023 2:11 PM IST

By News Desk | Edited by Snigdha Choudhury

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About 50 employees in Twitter's product organisation are set to laid off in the coming weeks.

New Delhi: Twitter will soon launch the ‘Verification for Organisations’ feature which was earlier called ‘Blue for Business.’ The Elon Musk-owned company said the feature will be allowed to be used by only a limited set of organisations.

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“We will soon launch Verification for Organisations, formerly known as Blue for Business. You can apply for early access via our waitlist,” Twitter posted.

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As a subscriber, you and your business will receive business accounts and affiliation badges through our self-serve administrative portal, according to the company.

“We will be reviewing applications and opening up access to a limited group on a rolling basis in the coming weeks,” the micro-blogging platform said, according to a report by news agency IANS.

The company is frantically trying to monetise its platform via various means. Since Musk’s takeover, the billionaire has been aiming to boost the company’s revenue, including charging money for its $8 Blue subscription service with verification.

Twitter will soon start selling usernames via online actions that have remained inactive in order to boost its revenues. It is unclear how much Twitter will charge for selling inactive usernames.

Several advertisers have left the micro-blogging platform, as the company cuts internal revenue projections. Meanwhile, Musk said on Saturday that Twitter will soon publish tweet recommendation code and make account/tweet status visible “no later than next month”.

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Published Date: January 15, 2023 2:11 PM IST