Micromax, India’s leading mobile phone brand  has launched its new campaign. The brand is known for its cheap and affordable array of smart phones. Their ads have often been focused on the phone and its features. However from time to time Micromax has impressed us all, roping in stars like the Wolverine himself, Hugh Jackman. Also Read - Micromax Plans For a Comeback in India With ‘IN Mobiles': Here’s What You Need to Know

They have done it once again! After being a part of the campaign for Micromax Turbo, Hugh Jackman is now promoting Micromax Canvas Sliver 5. This 4G phone with super sleek body and 4.8 inch screen sports a classy and stylish look. The phone, which is available in black and white-and-gold variants was launched mid-june and hit the markets in July. (Read also: Micromax invests in travel site ixigo.com) Also Read - Bullied Boy Says He Wants to Die, Heartbreaking Video Triggers Outpouring Of Support Including From Hugh Jackman

The ad was launched just in time for the phones to hit the market. The ad shows a complete action packed thriller which focuses on the phones sleek body and durability. Conceptualized by Lowe Lintas and Partners, this ad shows Hugh Jackman in the shoes of a tough character who escapes the security prison all with the help of the “Micromax Canvas Sliver 5” Also Read - Micromax Days Sale event offers impressive deals on Flipkart: Details

Priced in the below Rs. 20,000 range, this phone attracts everybody from the college going teenager to those in the corporate. The phone is crafted in a distinct metallic frame which increases its durability. The phone sports an 8Mp autofocus rear cam with the Sony IMX219 sensor and a 5MP front camera this phone is packed with features.