Condom companies are working hard with innovating ideas to promote their products. However, the latest experiment has received mix reactions. A company named Tulipan from Argentina has come up with a ‘consent condom’ that requires 2 people (four hands) to open its packaging. To open the pack, participants need to press four corners of the box together and unlock the condom. The idea is to encourage mutual consent. The brand’s Twitter handle posted a video that depicts how the “Consent Pack” works. Also Read - Removing a Condom Without Consent Soon to Become Illegal in California, Will Others Follow Suit?

Tulipan company is a manufacturer of sex toys. Their package reads, ‘If it’s not a yes, it’s a no.’  The social media post reads as, “Only if there is consent, there is a pleasure. If it is not a YES, it’s NO,” and “Why this box can only be opened by two? Because this is how consent works in relationships. Everything has to be two.” Also Read - Consent Condoms Promotes Rape With New Ad? Confusing Poster is Receiving Flak on The Internet

Watch the advertisement of Consent Condom here:

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Este pack es tan simple de abrir como entender que si no te dice que sí, es no. #PlacerConsentido

A post shared by Tulipán Argentina (@tulipan_argentina) on

Netizens, are in fact, divided on their opinion regarding the fact that ‘Consent Condom’ is safe or not. The practical results of the product may be doubtful.

Check out the reactions here:

Netizens are confused about whom to blame for this horrendous blunder.